Product Design - App & Web

1. First Run Experience

Initially, the FRE featured swipe-able cards highlighting product values. While this design worked well with the platform’s limited product offerings at the start, it became less practical as more services and products were introduced. Users had to swipe through up to 8 cards, which was cumbersome.

The current FRE implementation takes a different approach. It features a single screen with a looped video that showcases all the prominent products in an auto-scroll view. To optimize performance and reduce app size, Lottie’s JSON viewer is used instead of video.

FRE Phase 1

Current FRE

2. LogIn

For quick login, an OTP based login is being used.

While our primary SMS service provider handles OTP delivery seamlessly, we’ve also implemented a failover mechanism. In case of any issues with the primary provider (such as downtime or delivery failures), our system automatically switches to a backup service provider.This redundancy ensures uninterrupted OTP delivery, maintaining a smooth login experience for users.

3. Home View

In the current and previous implementations, the first view offers tools of trade for the drone pilots focusing on the utilitarian aspect of the app.

Initial phases of design (P1 & Earlier) had more emphasis on the weather card with rest of the tools stacked below as per the usage, as we gathered more data on the usage of the tools, we revised this layout to bring out the most used tools upfront (P2).

In the future phases (P3) , the product has decided to sunset the tools used the least, keeping focus on the 20% of the tools driving 80% of the utility and instead introduce more products of the platform for discoverability.

The footer was also redesigned for better discoverability based on app usage data and usability testing with the drone pilots.

Phase 3 of the product, is a dynamic view, personalized to an individual based on their role profile and interests. The building blocks of this view are modular and can be programatically sequenced in the scroll order as per the individual viewing it. The content of these blocks is also modular and can be managed by the admin for business and revenue goals.

4. Air Sherpa

AirSherpa is a Pre-Flight planning tool for drone pilots.

With AirSherpa, the pilots can quickly check whether their flying location is Green, Yellow or Red zone so that they can fly without legal issues. AirSherpa also considers external factors like wind speed, chances of precipitation, visibility and drone specs to give a proprietary Risk score for the current location.

The pilot can also quickly fid out the nearest police station, nearest ATC, fire station , satellite connectivity and even nearby manned flight with the help of Air Sherpa

Air Sherpa Design Improvements

5. Insurance

TropoGo provides 100% online Insurance solutions for Drone pilots in India :

- Drone insurance (India's 1st & Only Online Insurance)

- Pilot Accidental Cover

- Daily Cash Allowance Cover for Drone Professionals

Landing Pages

Given the context of the nascent drone industry, it becomes critical to introduce users to the available product offerings rather than immediately emphasizing sales.

By prioritizing education and awareness, we can cultivate informed consumers who can make well-informed decisions about their insurance purchases

Plan Selection and Default Selections

Continuing the theme of keeping the user informed, the plan selection views and details of the plans have a comprehensive view of insurance coverages, exceptions and other documentation.

Furthermore, during the purchase flow, we have pre-selected defaults for certain options, minimizing the number of selections the user needs to make and avoiding empty state

6. Profiles

User profiles play a very important role in TropoGo's Ecosystem. Users are actively prompted to discover the Profile section and add details to their professional profile.

User profiles are divided into sections like Employment status, Personal & Contact Details, Skills, Certifications etc for quick identification.

To compensate less discoverability of the profile section, crucial information of the profile is brought upfront in the home view with quick sections and bold visuals.

7. Web - Home Landing View

Most of the Product offerings on the app are also available on the web. The web offers more solutions for the enterprise side of the ecosystem like Drone pilot hiring, RPTO(Training Management Dashboard), and Insurance Management Dashboard for OEMs

Banners for individual products - led to low discovery.
Prominent products were brought upfront leading to more discovery.
All items on the main view are configurable in terms of sequence and from the admin dashboard based on interaction metrics and business requirements.